Poster: Client-Side GTM Tags: hidden data leaks and potential violations of GDPR
Résumé
Websites collect their visitors' data for various purposes, such as targeted advertising, and rely on third parties for such collection. One option for Website Publishers to share visitor data with these 3rd parties is to install Tags they provide and use Google Tag Manager (GTM) to manage them. Until now research considers GTM as a single tracking script, our work casts light on the internals of GTM.
Domaines
Informatique [cs]| Origine | Fichiers produits par l'(les) auteur(s) |
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